​ABOUT

Hi, I'm Hitiksha, a curious productivity nerd. 

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As a data analyst, I turn numbers into narratives, creating personalised marketing campaigns that foster long-term brand loyalty.

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A proactive approach earned me a distinction in my Master's in Marketing and Brand Management. Graduating with a professional placement as a CRM & Data analyst for a publishing and events organisation in the beauty and luxury industries, I specialised in data-driven marketing, customer insights, and predictive analytics to enhance campaign performance. ​

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I'm a plotglot, so you'll often find me thinking in one language and answering in another! Beyond academics, I’ve actively participated in student associations, organising events and leading initiatives. 

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And, well, that’s pretty much me! If you ever need help deciphering spreadsheets, making sense of graphs, or translating something, don’t hesitate to reach out!